Social Psychology of Consumer Behavior
(Bog, Paperback / softback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9781138882942
- Se flere detaljer ▼
Beskrivelse
This volume provides coverage of the latest social-psychological research into consumer behavior, including cognitive and affective processes, media influences, and self-regulation.
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Alle detaljer
| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 21-05-2015 |
| Første udgivelsesår | 2015 |
| Serie | Frontiers of Social Psychology |
| Illustrationer | 3 Tables, black and white |
| Fagredaktør | Michaela (University of Mannheim. Germany) Wanke |
| Originalsprog | United Kingdom |
| Sideantal | 406 |
| Indbinding | Paperback / softback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 406 pages, 3 Tables, black and white |
| Mål | 154 x 228 x 30 |
| ISBN-13 / EAN-13 | 9781138882942 |