The Audience and Business of YouTube and Online Videos (Bog, Paperback / softback, Engelsk)

The Audience and Business of YouTube and Online Videos

(Bog, Paperback / softback, Engelsk)

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Beskrivelse

This book examines the underexplored business side of YouTube and YouTube audiences’ responses to product review videos, sponsored videos, and online video advertising as well as the creators’ role in the video content.

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Alle detaljer

Forlag Bloomsbury Publishing PLC
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 11-08-2020
Første udgivelsesår 2020
Serie Bloomsbury Studies in Communication and Storytelling
Illustrationer 24 tables; 3 graphs;
Fagredaktør Louisa Ha
Originalsprog United States
Sideantal 230
Indbinding Paperback / softback
Forlag Bloomsbury Publishing Plc
Sideoplysninger 230 pages, 24 tables; 3 graphs;
Mål 151 x 229 x 17
ISBN-13 / EAN-13 9781498576505