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The Boston Consulting Group on Strategy: Classic Concepts and New Perspectives

(Bog, Hardback, Engelsk)
Forfatter: C Stern
The Boston Consulting Group on Strategy: Classic Concepts and New Perspectives
Forlag: John Wiley & Sons Inc

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Beskrivelse

For the past 43 years, The Boston Consulting Group (BCG) has been shaping the way business is done all over the world. This book, a compilation of 75 of BCG's most influential articles and pieces on strategy, is an indispensable source of fresh ideas, insights, and practical lessons for managers, executives, and entrepreneurs in every industry.

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Alle detaljer

Forlag John Wiley & Sons Inc
Forfatter C Stern
Type Bog
Format Hardback
Sprog Engelsk
Udgave 2 ed
Udgivelsesdato 09-06-2006
Første udgivelsesår 2006
Fagredaktør Carl W. (Stanford Business School) Stern, Michael S. (Wharton School of the University of Pennsylvania) Deimler
Originalsprog United States
Sideantal 432
Indbinding Hardback
Forlag John Wiley & Sons Inc
Sideoplysninger 432 pages
Mål 237 x 163 x 36
ISBN-13 / EAN-13 9780471757221