The Branding of the American Mind: How Universities Capture, Manage, and Monetize Int... (Bog, Hardback, Engelsk)

The Branding of the American Mind: How Universities Capture, Manage, and Monetize Intellectual Property and Why It Matters

(Bog, Hardback, Engelsk)

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Beskrivelse

Presuming no background knowledge of intellectual property, and ending with a call to action, The Branding of the American Mind explores applicable laws, legal regimes, and precedent in plain English, making the book appealing to anyone concerned for the future of higher education.

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Alle detaljer

Forlag Johns Hopkins University Press
Forfatter Jacob H. (Dean Rooksby
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 26-01-2017
Første udgivelsesår 2017
Serie Critical University Studies
Illustrationer 4 Graphs
Originalsprog United States
Sideantal 392
Indbinding Hardback
Forlag Johns Hopkins University Press
Sideoplysninger 392 pages, 4 Graphs
Mål 138 x 212 x 30
ISBN-13 / EAN-13 9781421420806