The INSEAD-Wharton Alliance on Globalizing: Strategies for Building Successful Global... (Bog, Hardback, Engelsk)

The INSEAD-Wharton Alliance on Globalizing: Strategies for Building Successful Global Businesses

(Bog, Hardback, Engelsk)

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Beskrivelse

The INSEAD-Wharton Alliance examines the forces that are driving firms to globalize, the consequences - positive and negative - that accompany increasing globalization, and their managerial and political implications. Written by experts from both INSEAD and Wharton, it offers a timely, non-partisan treatment of these increasingly important issues.

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Forlag Cambridge University Press
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 20-09-2004
Første udgivelsesår 2004
Illustrationer 15 Tables, unspecified
Fagredaktør Hubert (INSEAD Gatignon, John R. (Professor Kimberly
Originalsprog United Kingdom
Sideantal 474
Indbinding Hardback
Forlag Cambridge University Press
Sideoplysninger 474 pages, 15 Tables, unspecified
Mål 234 x 162 x 32
ISBN-13 / EAN-13 9780521835718