The Management of Technological Innovation: Strategy and Practice

(Bog, Paperback / softback, Engelsk)
Forfattere: Mark (Director Dodgson, David M. (Head of Innovation and Entrepreneurship Gann, Ammon (Professor of Technology and Innovation Management Salter

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Beskrivelse

The management of technological innovation is one of the most important challenges facing businesses today. Innovation is now the fundamental driver of competitiveness for firms of all sizes in virtually all business sectors. The first edition of this book has been one of the most popular texts for students of innovation and technology management.

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Alle detaljer

Forlag Oxford University Press
Forfattere Mark (Director Dodgson, David M. (Head of Innovation and Entrepreneurship Gann, Ammon (Professor of Technology and Innovation Management Salter
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave Revised ed
Udgivelsesdato 07-02-2008
Første udgivelsesår 2008
Illustrationer numerous figures and tables
Originalsprog United Kingdom
Sideantal 408
Indbinding Paperback / softback
Forlag Oxford University Press
Sideoplysninger 408 pages, numerous figures and tables
Mål 246 x 189 x 18
ISBN-13 / EAN-13 9780199208531