1. Forside
  2. Bøger
  3. Engelske bøger
  4. Medievidenskab
  5. Kommunikationsstudier
  6. The Measurement of Media Reputation

The Measurement of Media Reputation

(Bog, Hardback, Engelsk)
Forfatter: Xiaoqun Zhang
The Measurement of Media Reputation
Forlag: Bloomsbury Publishing PLC

Når du handler på WilliamDam.dk, betaler du den pris du ser.

  • Ingen gebyrer
  • Ingen abonnementer
  • Ingen bindingsperioder

Relaterede kategorier

Kommunikationsstudier Medievidenskab
  = Emner / kategorier
  = Sektioner / guides
  = Specialsider
  = Kampagner

Beskrivelse

This book develops a three-pronged measure of media reputation, the overall evaluation of media coverage of a corporation. This new measure can also be used to assess the media reputations of other entities such as countries, states, cities, and universities.

Læsernes anmeldelser (0)

Alle detaljer

Forlag Bloomsbury Publishing PLC
Forfatter Xiaoqun Zhang
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 25-07-2019
Første udgivelsesår 2019
Illustrationer 7 BW Illustrations
Originalsprog United States
Sideantal 162
Indbinding Hardback
Forlag Bloomsbury Publishing Plc
Sideoplysninger 162 pages, 7 BW Illustrations
Mål 228 x 152 x 12
ISBN-13 / EAN-13 9781498572996