Forventes på lager: 16-07-2014
Shows how best-practice sponsorship is not only achievable, but sensible and straightforward. In this title, new material includes the integration of social media into existing strategies, developing leverage ideas for proposals, more case studies, and important trends in the world of corporate sponsorship.
| Forlag | McGraw-Hill Education - Europe |
| Forfattere | Kim Skildum-Reid, Anne-Marie Grey |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgave | 4 ed |
| Udgivelsesdato | 16-07-2014 |
| Første udgivelsesår | 2014 |
| Illustrationer | 15 Illustrations |
| Originalsprog | United States |
| Sideantal | 320 |
| Indbinding | Paperback / softback |
| Forlag | McGraw-Hill Education - Europe |
| Sideoplysninger | 320 pages, 15 Illustrations |
| Mål | 189 x 235 x 15 |
| ISBN-13 / EAN-13 | 9780071825795 |