Understanding Global Strategy (Bog, Paperback / softback, Engelsk)

Understanding Global Strategy

(Bog, Paperback / softback, Engelsk)
Forfattere: Susan (Open University Business School) Segal-Horn, David (Royal Holloway College Faulkner

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Beskrivelse

Exploring strategic decision-making on a global scale from multinational corporations through to small enterprises, this title covers globalization, networking, culture barriers and benefits, ethics and emerging economies to provide the complete introduction for global strategy courses.

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Alle detaljer

Forlag Cengage Learning EMEA
Forfattere Susan (Open University Business School) Segal-Horn, David (Royal Holloway College Faulkner
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave New ed
Udgivelsesdato 26-10-2009
Første udgivelsesår 2009
Originalsprog United Kingdom
Sideantal 504
Indbinding Paperback / softback
Forlag Cengage Learning EMEA
Sideoplysninger 504 pages
Mål 243 x 190 x 28
ISBN-13 / EAN-13 9781844801497