About Commerce: Understanding the Interface of Deal-Making and Relationship Building
(Bog, Hardback, Engelsk)
Beskrivelse
This book defines commerce by its traditional meaning, as the activity of transaction and exchange, and explores the corresponding interaction of human behaviour and economic interests.
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| Forlag | Springer International Publishing AG |
| Forfatter | Jean-Claude Usunier |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 30-04-2025 |
| Første udgivelsesår | 2025 |
| Illustrationer | 7 Illustrations, color; 9 Illustrations, black and white |
| Originalsprog | Switzerland |
| Sideantal | 314 |
| Indbinding | Hardback |
| Forlag | Springer International Publishing AG |
| Sideoplysninger | 314 pages, 7 Illustrations, color; 9 Illustrations, black and white |
| Mål | 210 x 148 |
| ISBN-13 / EAN-13 | 9783031866722 |