Advances in Digital Marketing and eCommerce: Third International Conference, 2022 (Bog, Hardback, Engelsk)
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Advances in Digital Marketing and eCommerce: Third International Conference, 2022

(Bog, Hardback, Engelsk)
Advances in Digital Marketing and eCommerce: Third International Conference, 2022
Forlag: Springer International Publishing AG

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Papers include a varied set of digital marketing and eCommerce-related topics such as user psychology and behavior in social commerce, influencer marketing in social commerce, social media monetization strategies and social commerce characteristics.

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Alle detaljer

Forlag Springer International Publishing AG
Type Bog
Format Hardback
Sprog Engelsk
Udgave 2022 ed.
Udgivelsesdato 08-06-2022
Første udgivelsesår 2022
Serie Springer Proceedings in Business and Economics
Illustrationer 17 Illustrations, color; 22 Illustrations, black and white
Fagredaktør Francisco J. Martinez-Lopez, Luis F. Martinez
Originalsprog Switzerland
Sideantal 308
Indbinding Hardback
Forlag Springer International Publishing AG
Sideoplysninger 308 pages, 17 Illustrations, color; 22 Illustrations, black and white
Mål 235 x 155
ISBN-13 / EAN-13 9783031057274