Advertising, Gender and Society: A Psychological Perspective

(Bog, Paperback / softback, Engelsk)

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Beskrivelse

Advertising, Gender and Society explores contemporary social-psychological theory and original research that examines the portrayal of gender in advertising. It reports empirical data, discusses the social implications of gendered advertising and comments on the relevant 2019 ASA rules.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Magdalena (Department of Psychology Zawisza-Riley
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 04-07-2019
Første udgivelsesår 2019
Illustrationer 10 Tables, black and white; 15 Line drawings, black and white; 5 Halftones, black and white; 29 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 212
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 212 pages, 10 Tables, black and white; 15 Line drawings, black and white; 5 Halftones, black and whi
Mål 156 x 236 x 14
ISBN-13 / EAN-13 9781138501379