Advertising to Children on TV: Content, Impact, and Regulation (Bog, Paperback / softback, Engelsk) af Barrie Gunter
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Advertising to Children on TV: Content, Impact, and Regulation

(Bog, Paperback / softback, Engelsk)
Forfattere: Barrie Gunter, Caroline Oates, Mark Blades
Advertising to Children on TV: Content, Impact, and Regulation
Forlag: Taylor & Francis Inc

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The current rapid growth of TV platforms in terrestrial, sattelite, and cable formats will soon move into digital transmission, offering opportunities for greater commercialization through advertising on media that have not previously been exploited. In

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Alle detaljer

Forlag Taylor & Francis Inc
Forfattere Barrie Gunter, Caroline Oates, Mark Blades
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 15-07-2005
Første udgivelsesår 2005
Originalsprog United States
Sideantal 224
Indbinding Paperback / softback
Forlag Taylor & Francis Inc
Sideoplysninger 224 pages
Mål 228 x 153 x 8
ISBN-13 / EAN-13 9780805858303