Alcohol Advertising and Young People's Drinking: Representation, Reception and Regula... (Bog, Paperback / softback, Engelsk)
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Alcohol Advertising and Young People's Drinking: Representation, Reception and Regulation

(Bog, Paperback / softback, Engelsk)
Forfattere: B. Gunter, A. Hansen, M. Touri
Alcohol Advertising and Young People's Drinking: Representation, Reception and Regulation
Forlag: Palgrave Macmillan

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Methodological weaknesses abound in studies of the purported effects of alcohol advertising and other forms of marketing and the significance specifically of advertising as an agent that shapes young people's alcohol consumption could be weaker than often thought.

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Forlag Palgrave Macmillan
Forfattere B. Gunter, A. Hansen, M. Touri
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave 1st ed. 2010
Udgivelsesdato 01-01-2010
Første udgivelsesår 2010
Illustrationer VII, 241 p.
Originalsprog United Kingdom
Sideantal 241
Indbinding Paperback / softback
Forlag Palgrave Macmillan
Sideoplysninger 241 pages, VII, 241 p.
Mål 229 x 152
ISBN-13 / EAN-13 9781349314959