Beyond the Business Plan: 10 Principles for New Venture Explorers (Bog, Paperback / softback, Engelsk) af S. Bridge

Beyond the Business Plan: 10 Principles for New Venture Explorers

(Bog, Paperback / softback, Engelsk)
Forfattere: S. Bridge, C. Hegarty



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This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.

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Alle detaljer

Forlag Palgrave Macmillan
Forfattere S. Bridge, C. Hegarty
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave 1st ed. 2013
Udgivelsesdato 01-01-2013
Første udgivelsesår 2013
Illustrationer XVII, 275 p.
Originalsprog United Kingdom
Sideantal 275
Indbinding Paperback / softback
Forlag Palgrave Macmillan
Sideoplysninger 275 pages, XVII, 275 p.
Mål 216 x 140
ISBN-13 / EAN-13 9781349461943