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This is the first book-length study of the linguistics of organizational styling, looking at the language and semiotic resources used by holiday resorts, pharmaceutical companies, restaurants and insurance companies in order to project their identities, and style themselves.
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This book presents eight evidence-based strategies that promote generative learning, which enables learners to apply their knowledge to new problems.
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In this book, eminent industry specialist Koichi Shimokawa explains the current state of the Japanese automotive industry. He shows how firms like Toyota were... Læs mere
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This book offers a new framework for analysing government policies relating to corporate social responsibility (CSR) in... Læs mere
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Dynamics of International Business: Asia-Pacific Business Cases brings the challenges of the contemporary international business... Læs mere
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This book is for those who have difficulty in getting thoughts into words or their ideas across, as well as those who are satisfied with their writing but are ready to consider the possibility of improving it.
Bemærk: Kan ikke leveres før jul.
Bemærk: Kan ikke leveres før jul.
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Businesses are complex, and, as a result, teachers face a difficult task developing students' understanding of how they work, especially in the global context. This title... Læs mere
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Every year the UK A-level results bring a tide of questions about their quality and standard. One option already available to schools and students is the baccalaureate system. Covering national and international approaches, the IBO and more, this
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