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Marketing and Consumer Research in the Public Interest (Bog, Paperback / softback, Engelsk)Levering: Print on Demand (forvent 14 - 30 hverdage) -
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Action Research for Business, Nonprofit, and Public Administration: A Tool for Complex Times (Bog, Paperback / softback, Engelsk)All you need to know about the background, process and tools needed to undertake and successfully initiate, plan and complete a participatory action research project.
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Understanding Research in the Digital Age (Bog, Paperback / softback, Engelsk)A guide to understanding digital research from both a conceptual and practical perspective, helping the reader to make sense of the issues, challenges and opportunities of social science research in the digital age.
Levering: 6 - 9 hverdage -
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The SAGE Dictionary of Qualitative Management Research (Bog, Paperback / softback, Engelsk)With over 100 entries on key concepts and theorists, this title provides full coverage of the field, explaining fundamental concepts and introducing... Læs mere
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Research Methods for Managers (Bog, Paperback / softback, Engelsk)With new material on literature reviews, case study research, action research and writing up research, the Fourth Edition continues to successfully adopt a practical approach, while still emphasizing the importance of the role of theory.
Levering: 6 - 9 hverdage -
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Reflexive Methodology: New Vistas for Qualitative Research (Bog, Paperback / softback, Engelsk)Building on the acclaimed and successful previous editions, the Third Edition provides further critical updates and illustrations of the applications of reflexive methodology in formulating research strategies.
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New Service Development: Creating Memorable Experiences (Bog, Paperback / softback, Engelsk)This title addresses issues of how to develop new service products -- where the concept of service has moved from transaction to experience.
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Case Study Research for Business (Bog, Paperback / softback, Engelsk)Ideal for undergraduate and postgraduate students of business and management undertaking case study research.
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Business Research Methods and Statistics Using SPSS (Bog, Paperback / softback, Engelsk)A simple, logically sequenced guide to research methods and statistics in business based on SPSS
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Case Theory in Business and Management: Reinventing Case Study Research (Bog, Paperback / softback, Engelsk)Case Theory in Business and Management takes a fresh and expansive approach to case study research, viewing the topic through the... Læs mere
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Collecting Qualitative Data Using Digital Methods (Bog, Paperback / softback, Engelsk)An invaluable guide to using digital research methods in business and management dissertations at Masters level, with practical guidance into how to use these approaches in your own research project.
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Conducting Classic Grounded Theory for Business and Management Students (Bog, Paperback / softback, Engelsk)This book is an invaluable guide to using grounded theory (GT) effectively in business and management dissertations, and offers practical guidance and insight into how to successfully transcribe and analyse data using the GT approach in students' own research project.
Levering: 6 - 9 hverdage
