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This volume focuses on the role of language in the construction of knowledge about HIV/AIDS. The authors draw on discourse analysis, ethnography, and social semiotics to interpret... Læs mere
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This text explores tourism websites as mediums of identity construction and promotion. As interactive modes of communication, tourism websites... Læs mere
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Spanish is spoken in many countries around the world. Like all languages, it has regional and social variation. Spanish... Læs mere
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Drawing on the perspective of language socialization and a theory of indexicality, this book examines dinnertime... Læs mere
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This book examines the use of social computer mediated communication with speakers of Japanese via... Læs mere
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This book argues that the English language industry has become a swirling, beguiling monster, unashamedly intent on challenging... Læs mere
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Expanding on the results of the EU project LINEE (Languages in a Network of European Excellence), this book pursues a multi-focal approach which elaborates on European Multilingualism as an ongoing process of shaping policy and generating scientific knowledge.
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This book examines L2 learners’ development of pragmatic competence - the appropriate language use in a social context. It reveals patterns of... Læs mere
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This book explores the spread of English and English education across Greater China through sociolinguistic studies of mainland China, Singapore, Taiwan,... Læs mere
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This book questions assumptions about the nature of language. Looking at diverse contexts from sign languages in Indonesia to literacy practices in Brazil, the... Læs mere
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This book contributes new perspectives from the Global South on the ways in which linguistic and discursive boundaries shape inequalities in educational contexts, ranging from Amazonian missions to Mongolian universities, using critical ethnographic and sociolinguistic analyses.
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In this revised and updated 2nd edition of her pioneering textbook, Allyson Jule offers fresh insight into the study of language and gender for those new to the... Læs mere