Communicating Strategy (Bog, Paperback / softback, Engelsk) af Phil Jones

Communicating Strategy

(Bog, Paperback / softback, Engelsk)
Forfatter: Phil Jones

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Beskrivelse

Offers a framework for building a communication plan and information, techniques, tools, tips and exercises that can be applied to explain and deliver a coherent message. This book explores the reasons why an organization's structure, processes and culture may stifle a story and the steps that can be taken to align each of these to the strategy.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Phil Jones
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 19-02-2008
Første udgivelsesår 2008
Originalsprog United Kingdom
Sideantal 198
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 198 pages
Mål 241 x 172 x 13
ISBN-13 / EAN-13 9780566088100