Bemærk: Kan ikke leveres før jul.
Forventes på lager: 21-01-2004
Themes covered by the papers include attitudes, emotions and information processing; motivation and learning; consumption systems; decision and choice; experience and satisfaction; market segmentation; attraction and loyalty; and image and interpretation.
| Forlag | CABI Publishing |
| Forfattere | Geoffrey (La Trobe University Crouch, Richard (University of Colorado at Boulder Perdue, Harry (Eindhoven University of Technology Timmermans, Muzaffer (Professor & Dept. Chair Uysal |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 21-01-2004 |
| Første udgivelsesår | 2004 |
| Originalsprog | United Kingdom |
| Sideantal | 368 |
| Indbinding | Hardback |
| Forlag | CABI Publishing |
| Sideoplysninger | 368 pages |
| Mål | 244 x 172 |
| ISBN-13 / EAN-13 | 9780851997490 |