Critical Thinking for Marketers, Volume I: Learn How to Think, not What to Think (Bog, Paperback / softback, Engelsk)
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Critical Thinking for Marketers, Volume I: Learn How to Think, not What to Think

(Bog, Paperback / softback, Engelsk)
Forfattere: David Dwight, Terry Grapentine, David Soorholtz
Forlag: Business Expert Press

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Provides information and guidelines on not only how to develop good arguments, but also what it means to develop a good argument. The book describes two basic kinds of arguments - deductive and inductive - and how to examine whether such arguments are ‘good’ or not.

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Alle detaljer

Forlag Business Expert Press
Forfattere David Dwight, Terry Grapentine, David Soorholtz
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 30-11-2016
Første udgivelsesår 2016
Originalsprog United States
Sideantal 184
Indbinding Paperback / softback
Forlag Business Expert Press
Sideoplysninger 184 pages
Mål 152 x 227 x 15
ISBN-13 / EAN-13 9781631571169