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Development Communication: Reframing the Role of the Media

(Bog, Hardback, Engelsk)
Forfatter: TL McPhail
Development Communication: Reframing the Role of the Media
Forlag: John Wiley and Sons Ltd

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Beskrivelse

Complete introduction to the history of development communication Overview of major approaches and theories Covers the role of NGOs, the CNN Effect, and the paradigm shift currently underway that stresses the power of grass-roots movements and 'bottom-up' approaches that challenge the status quo in global media.

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Alle detaljer

Forlag John Wiley and Sons Ltd
Forfatter TL McPhail
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 09-04-2009
Første udgivelsesår 2009
Fagredaktør Thomas L. (University of Missouri McPhail
Originalsprog United Kingdom
Sideantal 256
Indbinding Hardback
Forlag John Wiley and Sons Ltd
Sideoplysninger 256 pages
Mål 239 x 160 x 20
ISBN-13 / EAN-13 9781405187954