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  6. Digital Business in Africa: Social Media and Related Technologies

Digital Business in Africa: Social Media and Related Technologies

(Bog, Hardback, Engelsk)
Digital Business in Africa: Social Media and Related Technologies
Forlag: Springer Nature Switzerland AG

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This edited volume seeks to examine how enterprises in Africa can utilize digital technologies and innovations in creating value for their customers and clients in order to increase effectiveness and efficiency.

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Alle detaljer

Forlag Springer Nature Switzerland AG
Type Bog
Format Hardback
Sprog Engelsk
Udgave 2022 ed.
Udgivelsesdato 30-06-2022
Første udgivelsesår 2022
Serie Palgrave Studies of Marketing in Emerging Economies
Illustrationer 17 Illustrations, black and white
Fagredaktør Ogechi Adeola, Jude N. Edeh, Robert E. Hinson
Originalsprog Switzerland
Sideantal 318
Indbinding Hardback
Forlag Springer Nature Switzerland AG
Sideoplysninger 318 pages, 17 Illustrations, black and white
Mål 220 x 159 x 24
ISBN-13 / EAN-13 9783030934989