Digital Marketing in Sports: Global Perspectives (Bog, Hardback, Engelsk)

Digital Marketing in Sports: Global Perspectives

(Bog, Hardback, Engelsk)

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This book examines how the sport industry is adapting to the needs of the digital-first global economy.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 10-11-2023
Første udgivelsesår 2023
Serie World Association for Sport Management Series
Illustrationer 37 Tables, black and white; 19 Line drawings, black and white; 8 Halftones, black and white; 27 Illustrations, black and white
Fagredaktør Brandon (San Diego State University Mastromartino, James J. (University of Georgia Zhang
Originalsprog United Kingdom
Sideantal 322
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 322 pages, 37 Tables, black and white; 19 Line drawings, black and white; 8 Halftones, black and whi
Mål 234 x 156
ISBN-13 / EAN-13 9781032553719