eMarketing: Digital Marketing Strategy International Student Edition

(Bog, Hardback, Engelsk)
Forfattere: Raymond (Ohio University Frost, Alexa K. (University of Akron Fox, Terry Daugherty

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Beskrivelse

eMarketing, 9th edition, equips students with the solid foundation in digital marketing required to excel in practice and "think like a marketer". Highly regarded and comprehensive, this textbook is core reading for undergraduate students studying Digital Marketing and Digital Business.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfattere Raymond (Ohio University Frost, Alexa K. (University of Akron Fox, Terry Daugherty
Type Bog
Format Hardback
Sprog Engelsk
Udgave 9 ed
Udgivelsesdato 15-11-2022
Første udgivelsesår 2022
Illustrationer 29 Tables, black and white; 46 Line drawings, black and white; 56 Halftones, black and white; 102 Illustrations, black and white
Originalsprog United Kingdom
Sideantal 442
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 442 pages, 29 Tables, black and white; 46 Line drawings, black and white; 56 Halftones, black and wh
Mål 183 x 262 x 28
ISBN-13 / EAN-13 9781032161587