Employer Branding for the Hospitality and Tourism Industry: Finding and Keeping Talent (Bog, Paperback / softback, Engelsk)

Employer Branding for the Hospitality and Tourism Industry: Finding and Keeping Talent

(Bog, Paperback / softback, Engelsk)

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Beskrivelse

This book explores the concept of Employer Branding (EB) as applied to the hospitality sector. Employer branding aims to assist businesses in becoming the employer of choice for potential employees. As such, the concept has potential to change classical approaches of managing people and to improve opinions on careers in the hospitality sector.

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Alle detaljer

Forlag Emerald Publishing Limited
Forfatter Dr Sjoerd (Stenden Hotel Management School Gehrels
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 05-09-2022
Første udgivelsesår 2022
Originalsprog United Kingdom
Sideantal 216
Indbinding Paperback / softback
Forlag Emerald Publishing Limited
Sideoplysninger 216 pages
Mål 152 x 229 x 19
ISBN-13 / EAN-13 9781789730722