Escalation of Commitment in Internationalization Processes: The Role of Bounded Rationality in the Uppsala Model
(Bog, Paperback / softback, Engelsk)
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9783319887142
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Beskrivelse
This unique book on international business presents a critical review of the role of bounded rationality in internationalization process (IP) research.
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Alle detaljer
| Forlag | Springer International Publishing AG |
| Forfatter | Bjorn Rober |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgave | Softcover reprint of the original 1st ed. 2018 |
| Udgivelsesdato | 25-08-2018 |
| Første udgivelsesår | 2018 |
| Serie | MIR Series in International Business |
| Illustrationer | XVII, 194 p. |
| Originalsprog | Switzerland |
| Sideantal | 194 |
| Indbinding | Paperback / softback |
| Forlag | Springer International Publishing AG |
| Sideoplysninger | 194 pages, XVII, 194 p. |
| Mål | 235 x 155 |
| ISBN-13 / EAN-13 | 9783319887142 |