Ethical Practice of Social Media in Public Relations (Bog, Paperback / softback, Engelsk)

Ethical Practice of Social Media in Public Relations

(Bog, Paperback / softback, Engelsk)

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Beskrivelse

This book provides the much needed research to understand social media's impact on audiences and organizations. Through an examination of a broad range of ethics concepts including transparency and online identities, policies, corporate responsibility, and measurement, this book explores a variety of topics important to public relations.

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Alle detaljer

Forlag Taylor & Francis Ltd
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 25-10-2018
Første udgivelsesår 2018
Serie Routledge Research in Public Relations
Illustrationer 15 Tables, black and white
Fagredaktør Marcia (Pennsylvania State University DiStaso, Denise (Pennsylvania State University Bortree
Originalsprog United Kingdom
Sideantal 252
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 252 pages, 15 Tables, black and white
Mål 229 x 152 x 3
ISBN-13 / EAN-13 9781138305915