Firm Competitive Advantage Through Relationship Management: A Theory for Successful S... (Bog, Hardback, Engelsk)
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Firm Competitive Advantage Through Relationship Management: A Theory for Successful Sustainable Growth

(Bog, Hardback, Engelsk)
Forfatter: Bartosz Deszczynski
Forlag: Springer Nature Switzerland AG

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Relationship management (RM) is an essential part of business, but its success as a business model can be hard to measure, with some firms embracing a model that is truly relationship-orientated, while others claim to be relationship-orientated but in fact prefer transactional short-term gain.

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Forlag Springer Nature Switzerland AG
Forfatter Bartosz Deszczynski
Type Bog
Format Hardback
Sprog Engelsk
Udgave 1st ed. 2021
Udgivelsesdato 26-03-2021
Første udgivelsesår 2021
Illustrationer 24 Illustrations, black and white; XXI, 279 p. 24 illus.
Originalsprog Switzerland
Sideantal 279
Indbinding Hardback
Forlag Springer Nature Switzerland AG
Sideoplysninger 279 pages, 24 Illustrations, black and white; XXI, 279 p. 24 illus.
Mål 210 x 148
ISBN-13 / EAN-13 9783030673376