Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market For... (Bog, Paperback / softback, Engelsk)

Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them

(Bog, Paperback / softback, Engelsk)
Forfatter: Arthur G. Cook

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Beskrivelse

The second edition of Forecasting for the Pharmaceutical Industry continues to be a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making. The author explores the pharmaceutical forecasting process; the varied tools and methods for new product and in-market forecas

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Arthur G. Cook
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave 2 ed
Udgivelsesdato 24-06-2024
Første udgivelsesår 2024
Originalsprog United Kingdom
Sideantal 234
Indbinding Paperback / softback
Forlag Taylor & Francis Ltd
Sideoplysninger 234 pages
Mål 245 x 173 x 16
ISBN-13 / EAN-13 9781032838571