This book shows how systematic strategic planning (SSP) can be used on real-world... Læs mere
The book presents a framework of six steps through which each business passes, a pattern of procedures for straightforward planning, and the three fundamentals -- marketing strategy, operations strategy, and sensitivity analysis -- involved in any business planning project.
As the industrial engineering landscape evolves, so too must the professionals who shape it. This insightful guide is... Læs mere