It is definite: The trade fair is not dead, the trade fair is changing! And, going forward, this will not be the last time it has to adjust to new circumstances. Text in English and German.
When it comes to sustainable brand presentations, the question is no longer whether we can conserve resources and build green, but how! Sustainability has become a must. Text in English and German.
The new Annual is devoted to courage in design and showcases over 50 exciting projects from the fields of brand experience and trade fair design, as well as nation branding at the Expo 2025. Text in English and German.