There is an estimated 1 trillion dollars of buying power in the hands of children. This title shows how big businesses are transforming our children into obsessive and narcissistic mini-consumers, media addicts and pharmaceutical industry guinea pigs.
The book is published to coincide with the theatrical release in the UK of The Corporation, a documentary feature co-produced by the author and based on this book.
In an age of growing right-wing populism and resulting threats to human rights and social justice, Joel Bakan urges Canadian courts to actively apply the Charter of Rights and Freedoms to protect these values while respecting clear limits on their power.