Reflecting a strong managerial orientation, a corporate emphasis, and a true global-local focus, this title explains the whats and whys of global differences as it covers industries, competitors, regions, and markets from the perspectives of practicing managers.
Compelling first-hand accounts of the Burma campaign – one of the bloodiest and longest campaigns of the Second World War
The British Newspaper Industry sets out to distinguish the newspaper industry from the generality of single product organisations and to provide tailored solutions to its problems by drawing on a variety of techniques and practices successfully used in other industries.