M. Sicard Forfatter
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Luxury, Lies and Marketing: Shattering the Illusions of the Luxury Brand (Bog, Paperback / softback, Engelsk)
Uncovers the truth about luxury brand marketing and shows that like any other commercial brand, they manipulate and influence their... Læs mere
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Brand Revolution: Rethinking Brand Identity (Bog, Hardback, Engelsk)
Brand Revolution offers a radical new approach to brand management. With big brand case studies including L'Oreal and Jaguar, the author draws on her extensive... Læs mere
Levering: Skaffevare (forvent 14 - 30 hverdage)
