Mickey C. Smith Forfatter
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The Rexall Story: A History of Genius and Neglect (Bog, Hardback, Engelsk)
The Rexall Story: A History of Genius and Neglect shows how a brilliant and successful business/pharmacy venture was allowed to fail through carelessness.
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Principles of Pharmaceutical Marketing (Bog, Hardback, Engelsk)
Principles of Pharmaceutical Marketing, Third Edition offers the perspectives of both those who teach and those who practice pharmaceutical marketing.
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Pharmaceutical Marketing: Strategy and Cases (Bog, Hardback, Engelsk)
In a dozen comprehensive chapters, author Mickey Smith highlights the economic social, and legal aspects of marketing pharmaceutical products, examines the consumers and prescribers, and explores successful marketing, pricing, and distributions strategies.
Levering: Skaffevare (forvent 14 - 30 hverdage)
