Provides a bridge between strategic thinking and leadership.
Provides a bridge between strategic thinking and leadership.
With a focus on what makes social media unique among communication platforms, this book offers practical guidance on creating, implementing, and evaluating social media strategies and tactics.
This guide offers a different approach from the misleading formulae for success offered by much self-help business literature. The authors believe that in today's turbulent competitive environment, it is necessary to embrace uncertainty and set more realistic expectations.
This guide offers a different approach from the misleading formulae for success offered by much self-help business literature. The authors believe that in today's turbulent competitive environment, it is necessary to embrace uncertainty and set more realistic expectations.