Kogan Page Ltd Forlag
-
How to Become a World-Class Manager: Skills and Insights for Unleashing Your Leadership Potential (Bog, Paperback / softback, Engelsk)
Unlock your full potential and uncover new innovative skills through this comprehensive and engaging guide to leadership success.
Levering: 6 - 9 hverdage -
Leading Travel and Tourism Retail: How Businesses Can Sustainably Capture New Profits in Shopping Tourism (Bog, Paperback / softback, Engelsk)
Understand the scope of the travel retail industry and learn from exclusive interviews and insights from the best known names in the field with this engaging guide.
Levering: 6 - 9 hverdage -
Crisis Communication Strategies: Prepare, Respond and Recover Effectively in Unpredictable and Urgent Situations (Bog, Paperback / softback, Engelsk)
Effectively develop a strategy to protect your brand in the face of crises, be it internal, external, political or online with this brand new edition.
Levering: 6 - 9 hverdage -
Digital Marketing in Practice: Design, Implement and Measure Effective Campaigns (Bog, Paperback / softback, Engelsk)
Learn how to develop, implement and evaluate effective digital marketing with this practical yet theoretically grounded textbook which also explores the latest legal and ethical considerations.
Levering: 6 - 9 hverdage -
Agile Transformation: Structures, Processes and Mindsets for the Digital Age (Bog, Paperback / softback, Engelsk)
Understand how to compete effectively in the new world of work by building an agile organizational structure and culture using this practical guide.
Levering: 6 - 9 hverdage -
Built for People: Transform Your Employee Experience Using Product Management Principles (Bog, Paperback / softback, Engelsk)
Embed an agile, iterative and evidence-based approach to HR to improve employee experience and drive business results.
Levering: 6 - 9 hverdage -
E-Commerce Growth Strategy: A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers (Bog, Paperback / softback, Engelsk)
Win and retain customers with this essential resource for linking e-commerce tools and metrics to wider brand and marketing strategies.
Levering: 6 - 9 hverdage -
Using Semiotics in Marketing: How to Achieve Consumer Insight for Brand Growth and Profits (Bog, Paperback / softback, Engelsk)
Improve your understanding of what semiotics is and how it can be used to drive growth and profits by using it to create better ads, marketing communications, branding, websites, packaging and social media content.
Levering: 6 - 9 hverdage -
Transforming the B2B Buyer Journey: Maximize brand value, improve conversion rates and build loyalty (Bog, Paperback / softback, Engelsk)
Increase B2B marketing leads, conversion rates and customer retention by designing a complete buyer journey that aligns with client needs.
Levering: 6 - 9 hverdage -
Collaborative Learning: How to Upskill from Within and Turn L&D into Your Competitive Advantage (Bog, Paperback / softback, Engelsk)
Use this practical guide to embed collaborative learning in your organization to boost employee performance and drive business results.
Levering: 6 - 9 hverdage -
The 30 Day MBA: Your Fast Track Guide to Business Success (Bog, Paperback / softback, Engelsk)
Transform your skillset and accelerate your business career without going into a classroom and without the two-year commitment.
Levering: 6 - 9 hverdage -
Purposeful Brands: How Purpose and Sustainability Drive Brand Value and Positive Change (Bog, Paperback / softback, Engelsk)
Define and communicate an authentic brand purpose and close the say-do gap to drive growth, innovation and loyalty.
Levering: 6 - 9 hverdage
