Kogan Page Ltd Forlag
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Powerful B2B Content: Using Brand Journalism to Create Compelling and Authentic Storytelling (Bog, Paperback / softback, Engelsk)
Engage audiences, grow trust and convert more customers as a B2B marketer or organization, by developing compelling and authentic content through your own platforms and channels.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Digital HR Strategy: Achieving Sustainable Transformation in the Digital Age (Bog, Paperback / softback, Engelsk)
Build an HR strategy that leverages the potential of digital transformation and new technologies to improve employee and business performance.
Levering: 6 - 9 hverdage -
Building Brand Experiences: A Practical Guide to Retaining Brand Relevance (Bog, Paperback / softback, Engelsk)
Understand how to retain brand relevance by building effective and memorable brand experiences, through this robust and practical management tool.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Games and Gamification in Market Research: Increasing Consumer Engagement in Research for Business Success (Bog, Paperback / softback, Engelsk)
Create intrinsic engagement in the research sphere through gamification; exploit existing and emerging technologies, and glean better-quality, untapped data that cannot be obtained through traditional surveying methods.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Humanity Works: Merging Technologies and People for the Workforce of the Future (Bog, Paperback / softback, Engelsk)
Ally humans with technology to develop an agile, future-proof and superpowered workforce.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Collaborative Principles for Better Supply Chain Practice: Value Creation Up, Down and Across Supply Chains (Bog, Paperback / softback, Engelsk)
Adopt new supply chain practices and ways of thinking with this thoroughly researched cross-industry manual for collaboration.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Your Health at Work: An Indispensable Guide to Physical and Mental Wellbeing (Bog, Paperback / softback, Engelsk)
Serves as your indispensable guide to dealing with and understanding physical and mental health problems at work in the UK.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
The Gen Z Frequency: How Brands Tune In and Build Credibility (Bog, Paperback / softback, Engelsk)
Connect your marketing with youth culture and resonate with Generation Z using this expert guide, packed with proven strategies and usable frameworks for effective youth marketing.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Advanced Marketing Management: Principles, Skills and Tools (Bog, Paperback / softback, Engelsk)
Prepare yourself for the new world of marketing with this richly in-depth textbook on marketing management.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Event Sponsorship and Fundraising: An Advanced Guide (Bog, Paperback / softback, Engelsk)
Receive a thorough introduction to the subject of event management and sponsorship with this upper level textbook, encompassing all the critical aspects in one resource.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Supply Chain Finance: Risk Management, Resilience and Supplier Management (Bog, Paperback / softback, Engelsk)
Understand the links between supply chain and finance by connecting supply chain financial tools and supply chain financial, social and environmental performance.
Levering: Skaffevare (forvent 14 - 30 hverdage) -
Ethics in Public Relations: A Guide to Best Practice (Bog, Paperback / softback, Engelsk)
Practice across the public relations spectrum in an ethical and socially responsible manner with this fully updated guide packed with useful tools and insights.
Levering: Skaffevare (forvent 14 - 30 hverdage)
