Explore how the future of human work enhanced by machines will open the door to a new golden age of innovation, discovery, operational efficiency and opportunity.
Develop the skills to design and implement a sustainable customer loyalty improvement programme in your organization and be rewarded with increased market share, improved sales and enhanced profitability.
Presents a cutting edge, strategic framework to help marketers capably and confidently integrate artificial intelligence into unparalleled marketing practice.
Use this practical guide to implement HR processes that benefit both employees and the business as a whole and develop essential skills for HR professionals.
Draws customer-centric marketing and innovative business strategy together into a breakthrough formula for transformative, long-term growth.
Remove unconscious bias from business processes and create an environment of real inclusion where employees feel valued, able to be themselves and perform to their full potential while boosting company profits.
Understand the importance of city infrastructures, transport planning and the implications for urban logistics with this in-depth, research-based book.
Get a fascinating account of how artificial intelligence and machine learning enhance companies' capabilities to innovate and deliver superior products and services.
Understand the concept of 'Smarketing' - the merging of sales and marketing departments to break down organizational silos - to achieve stronger, more streamlined business growth.
Take your practical management skills to the next level with Michael Armstrong's bestselling guide for managers, now in its 11th edition.
Build a robust business plan that will underpin the success of your business with the tenth edition of this established guide to business planning.
Proactively design a company culture which attracts the talent the business needs to succeed and engages, motivates and develops these employees so that they can perform to their full potential.