Palgrave USA Forlag
Visning: Type : Alle | Sprog : Alle | Format : Alle
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Major Turning Points in Jewish Intellectual History (Bog, Hardback, Engelsk)
This book analyzes major transformations in Jewish life and thought: from idolatry to exclusive monotheism in the biblical age, from state-based identity to cultural nationalism in the Roman empire;
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Advertising as Multilingual Communication (Bog, Hardback, Engelsk)
The author explores the role of advertising language in this new globalized environment, from a communicative theory point of view, as well as from a close linguistic analysis of some major advertising campaigns within a multicultural and multilingual marketplace.
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Language Contact and Lexical Enrichment in Israeli Hebrew (Bog, Hardback, Engelsk)
In this detailed and rigorous study, the author provides a principled classification of neologisms, their semantic fields and the roles of... Læs mere
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The Hybrid Factory in Europe: The Japanese Management and Production System Transferred (Bog, Hardback, Engelsk)
This book evaluates the conditions for the international transfer of Japanese-style management and production... Læs mere
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Big Brother: Reality TV in the Twenty-First Century (Bog, Hardback, Engelsk)
An analysis of the television phenomenon of the early 21st century - Reality TV, exploring its cultural and political meanings, explaining the genesis... Læs mere
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Global Governance, Conflict and Resistance (Bog, Hardback, Engelsk)
Since the turn of the millennium, resistance to the liberal project of global governance has come to occupy centre stage in global and international politics.
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Understanding Consumer Choice (Bog, Hardback, Engelsk)
Understanding Consumer Choice shows how attempts to relate consumers' attitudes and actions have implicitly incorporated measures of the very variables at the heart of a situational theory of consumer choice.
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Gendered Discourses (Bog, Hardback, Engelsk)
This advanced textbook critically reviews a range of theoretical and empirical work on gendered discourses, and explores how gendered discourses can be identified, described and... Læs mere
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Sterling in Decline: The Devaluations of 1931, 1949 and 1967 (Bog, Hardback, Engelsk)
Sterling in Decline takes the devaluations of 1931, 1949 and 1967 as a metaphor for Britain's changing position in the world economy. It also... Læs mere
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Swiss Foreign Policy, 1945-2002 (Bog, Hardback, Engelsk)
Swiss Foreign Policy, 1945-2002 presents for the first time a comprehensive collection of eight essays, addressing the post-war foreign policy of Switzerland. Through... Læs mere
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Re-Reading Harry Potter (Bog, Hardback, Engelsk)
This is the first extended text-based analysis of the social and political implications of the Harry Potter phenomenon. The second part examines the presentation of certain... Læs mere
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India in the Global Software Industry: Innovation, Firm Strategies and Development (Bog, Hardback, Engelsk)
This unique study examines the issues surrounding the analysis of the Indian IT sector on a global, national, regional, firm, and product level and the significance of national policies to sustain the competitiveness of the Indian IT sector.
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