Global Companies, Local Innovations: Why the Engineering Aspects of Innovation Making... (Bog, Hardback, Engelsk)

Global Companies, Local Innovations: Why the Engineering Aspects of Innovation Making Require Co-location

(Bog, Hardback, Engelsk)
Forfatter: Yasuyuki Motoyama

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Beskrivelse

Examines why the geography of innovation by multinationals is overwhelmingly local, in spite of their global operations in manufacturing and sales through case studies of produce development by global players: Toyota, Sony, and Canon. This title unfolds the complex and constant process of trial and error in innovation.

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Alle detaljer

Forlag Taylor & Francis Ltd
Forfatter Yasuyuki Motoyama
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 28-09-2012
Første udgivelsesår 2012
Serie Economic Geography Series
Originalsprog United Kingdom
Sideantal 180
Indbinding Hardback
Forlag Taylor & Francis Ltd
Sideoplysninger 180 pages
Mål 240 x 164 x 17
ISBN-13 / EAN-13 9781409421467