Global Marketing in Times of Disruption
(Bog, Hardback, Engelsk)
Forlag:
Emerald Publishing Limited
- Type: Bog
- Format: Hardback
-
Sprog:
Engelsk
- ISBN-13: 9781805922513
- Se flere detaljer ▼
Beskrivelse
Global Marketing in Times of Disruption, Volume 22 in the Review of Marketing Research series, delves into the multifaceted disruptions reshaping the domain of international marketing, fuelled by shifts in geopolitical dynamics and consumer behaviour.
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Alle detaljer
| Forlag | Emerald Publishing Limited |
| Type | Bog |
| Format | Hardback |
| Sprog | Engelsk |
| Udgivelsesdato | 01-12-2025 |
| Første udgivelsesår | 2025 |
| Serie | Review of Marketing Research |
| Fagredaktør | Kelly (Colorado State University Hewett, Yuliya (Rutgers University Strizhakova |
| Originalsprog | United Kingdom |
| Sideantal | 176 |
| Indbinding | Hardback |
| Forlag | Emerald Publishing Limited |
| Sideoplysninger | 176 pages |
| Mål | 158 x 238 x 16 |
| ISBN-13 / EAN-13 | 9781805922513 |