Global political marketing
(Bog, Paperback / softback, Engelsk)
Forlag:
Taylor & Francis Ltd
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9780415500463
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Beskrivelse
There is increasing awareness of growing similarities in political marketing practices around the world. Global political marketing is a comprehensive analysis of why, how and with what affect parties use political marketing in a range of political systems - presidential, parliamentary, two and multi-party, and established and emerging democracies.
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| Forlag | Taylor & Francis Ltd |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 15-09-2011 |
| Første udgivelsesår | 2011 |
| Serie | Routledge Research in Political Communication |
| Illustrationer | 48 Tables, black and white; 16 Line drawings, black and white; 16 Illustrations, black and white |
| Fagredaktør | Jennifer (University of Auckland Lees-Marshment, Chris (University of Otago Rudd, Jesper (Mid Sweden University Stromback |
| Originalsprog | United Kingdom |
| Sideantal | 320 |
| Indbinding | Paperback / softback |
| Forlag | Taylor & Francis Ltd |
| Sideoplysninger | 320 pages, 48 Tables, black and white; 16 Line drawings, black and white; 16 Illustrations, black an |
| Mål | 232 x 157 x 18 |
| ISBN-13 / EAN-13 | 9780415500463 |