Green Consumerism: Perspectives, Sustainability, and Behavior (Bog, Hardback, Engelsk)

Green Consumerism: Perspectives, Sustainability, and Behavior

(Bog, Hardback, Engelsk)

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This new volume provides a holistic understanding the importance of promoting green products and discusses consumers’ buying intentions and decisions. The chapters consider consumer behavior theory in the context of green or ecologically friendly products from both the academic and business perspectives.

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Alle detaljer

Forlag Apple Academic Press Inc.
Type Bog
Format Hardback
Sprog Engelsk
Udgivelsesdato 15-11-2018
Første udgivelsesår 2018
Illustrationer 22 Illustrations, black and white
Fagredaktør Ruchika Singh Malyan, Punita Duhan
Originalsprog Canada
Sideantal 380
Indbinding Hardback
Forlag Apple Academic Press Inc.
Sideoplysninger 380 pages, 22 Illustrations, black and white
Mål 162 x 241 x 31
ISBN-13 / EAN-13 9781771886949