Forventes på lager: 01-05-2019
In the Handbook of Research Methods in Consumer Psychology, leading consumer psychologists summarize key aspects of the research process and explain how different methods enrich understanding of how consumers process information to form judgments and opinions and to make consumption related decisions.
| Forlag | Taylor & Francis Inc |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 01-05-2019 |
| Første udgivelsesår | 2019 |
| Illustrationer | 11 Tables, black and white; 24 Line drawings, black and white; 3 Halftones, black and white |
| Fagredaktør | Frank (University of Cincinnati Kardes, Paul M. (Virginia Tech Herr, Norbert (University of Southern California Schwarz |
| Originalsprog | United States |
| Sideantal | 528 |
| Indbinding | Paperback / softback |
| Forlag | Taylor & Francis Inc |
| Sideoplysninger | 528 pages, 11 Tables, black and white; 24 Line drawings, black and white; 3 Halftones, black and whi |
| Mål | 179 x 252 x 36 |
| ISBN-13 / EAN-13 | 9780815352983 |