Islamic Marketing: Understanding the Socio-Economic, Cultural, and Politico-Legal Env... (Bog, Paperback / softback, Engelsk)

Islamic Marketing: Understanding the Socio-Economic, Cultural, and Politico-Legal Environment

(Bog, Paperback / softback, Engelsk)
Forfatter: Cedomir Nestorovic



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Since the Muslim world is extremely diverse in terms of economic development, customs and traditions and political and legal systems, it is vital for companies and marketers to analyze the environment before attempting to address these markets.

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Alle detaljer

Forlag Springer International Publishing AG
Forfatter Cedomir Nestorovic
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgave Softcover reprint of the original 1st ed. 2016
Udgivelsesdato 30-05-2018
Første udgivelsesår 2018
Serie Management for Professionals
Illustrationer 5 Illustrations, color; XXIV, 247 p. 5 illus. in color.
Originalsprog Switzerland
Sideantal 247
Indbinding Paperback / softback
Forlag Springer International Publishing AG
Sideoplysninger 247 pages, 5 Illustrations, color; XXIV, 247 p. 5 illus. in color.
Mål 235 x 155
ISBN-13 / EAN-13 9783319813615