Management and Marketing of Wine Tourism Business: Theory, Practice, and Cases (Bog, Hardback, Engelsk)
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Management and Marketing of Wine Tourism Business: Theory, Practice, and Cases

(Bog, Hardback, Engelsk)
Management and Marketing of Wine Tourism Business: Theory, Practice, and Cases
Forlag: Springer International Publishing AG

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Beskrivelse

This book links research in wine marketing/management and wine tourism, offering international and multidisciplinary perspectives. Researchers will find in this book a holistic analysis of research and cases relating to the management and marketing of wine tourism businesses and visitors.

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Forlag Springer International Publishing AG
Type Bog
Format Hardback
Sprog Engelsk
Udgave 2019 ed.
Udgivelsesdato 14-09-2018
Første udgivelsesår 2018
Illustrationer 25 Illustrations, black and white; XXII, 388 p. 25 illus.
Fagredaktør Marianna Sigala, Richard N. S. Robinson
Originalsprog Switzerland
Sideantal 388
Indbinding Hardback
Forlag Springer International Publishing AG
Sideoplysninger 388 pages, 25 Illustrations, black and white; XXII, 388 p. 25 illus.
Mål 158 x 219 x 23
ISBN-13 / EAN-13 9783319754611