Marketing Analytics: Data-Driven Techniques with Microsoft Excel (Bog, Paperback / softback, Engelsk) af Wayne L. Winston
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Marketing Analytics: Data-Driven Techniques with Microsoft Excel

(Bog, Paperback / softback, Engelsk)
Forfatter: Wayne L. Winston
Marketing Analytics: Data-Driven Techniques with Microsoft Excel
Forlag: John Wiley & Sons Inc

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Beskrivelse

Helping tech-savvy marketers and data analysts solve real-world business problems with Excel Using data-driven business analytics to understand customers and improve results is a great idea in theory, but in today's busy offices, marketers and analysts need simple, low-cost ways to process and make the most of all that data.

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Alle detaljer

Forlag John Wiley & Sons Inc
Forfatter Wayne L. Winston
Type Bog
Format Paperback / softback
Sprog Engelsk
Udgivelsesdato 31-01-2014
Første udgivelsesår 2014
Originalsprog United States
Sideantal 720
Indbinding Paperback / softback
Forlag John Wiley & Sons Inc
Sideoplysninger 720 pages
Mål 234 x 189 x 35
ISBN-13 / EAN-13 9781118373439