Marketing and Public Relations for Libraries
(Bog, Paperback / softback, Engelsk)
Forlag:
Scarecrow Press
- Type: Bog
- Format: Paperback / softback
-
Sprog:
Engelsk
- ISBN-13: 9780810846562
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Bemærk: Kan ikke leveres før jul.
Beskrivelse
A theoretical approach to the marketing/PR process within the management structure of libraries. The emphasis is on current marketing practice and how it is being used in libraries, as well as on its potential for use in libraries.
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| Forlag | Scarecrow Press |
| Forfatter | Cosette Kies |
| Type | Bog |
| Format | Paperback / softback |
| Sprog | Engelsk |
| Udgivelsesdato | 01-01-1987 |
| Første udgivelsesår | 1987 |
| Serie | The Library Administration Series |
| Originalsprog | United States |
| Sideantal | 213 |
| Indbinding | Paperback / softback |
| Forlag | Scarecrow Press |
| Sideoplysninger | 213 pages |
| Mål | 138 x 216 x 17 |
| ISBN-13 / EAN-13 | 9780810846562 |